A Project Expred To Create Operating Cash Flows Of 8 "Must Have" Graphic Design Skills For Today’s Market

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8 "Must Have" Graphic Design Skills For Today’s Market

Today’s graphics market is more competitive than ever. Need to be at the top of the pack with adequate skills and up-to-date information. These are the skills a serious graphic design artist needs to create designs for their own projects or for others. There are some basic tools and skills that are required to create graphic designs that will satisfy the ever-changing world’s insatiable desire for more graphics.

Here is a list of basic skills needed to meet those needs.

1. Adobe Photoshop: In the industry of graphic design, even experts are constantly learning. They are on top of the latest and greatest and are experimenting with what can be done. They learn from tutorials, seminars and books. Adobe Photoshop, a pixel-based photo manipulation product, is considered the foundation of graphic design. To become proficient, it is imperative that you spend a pre-determined amount of time each week learning new techniques.

The selection tool offers some complex photo manipulation and design. This product will teach you the techniques of layering and adjusting layers, masks and channels. These powerful tools allow for photo correction, such as color, scratch and blemish correction.

2. Adobe Illustrator: This program provides graphic design through vector-based graphics. For logo graphics or any other design where crisp, clean artwork is required, this is the tool of choice. This detail gives the graphic illustrator designer the ability to create poster work and any design print.

The program provides skills such as Bézier curves, converting bitmaps to vector images, multi-step gradients, and converting graphic images with text. As with any powerful program, it will take some time to gain proficiency. However, the time spent learning these skills is worth every minute. Invest the time and you will reap great benefits.

3. Quark Express or Adobe InDesign: These programs are referred to as page layout programs. No matter what your final product will be, your work area is the page. Therefore, it needs a layout. What kind of graphics or text is needed, or if it’s a product book, sales copy, brochures or magazine, this type of high-level layout program is essential.

To master these products your skill level must be at the level of creating master pages. When this level of skill is reached, you will be able to create a 32-page catalog. This is achieved by understanding how to control images and surrounding text. This will involve setting up the document to flow around text and sometimes images.

This program will also help you set up pre-press copying and offset printing. If these concepts are foreign to you, go to your local print shop and ask them for a tour. Be sure to test the program before you do so you can be prepared with a list of questions as you view the process through the eyes of a local print shop. This can be very valuable.

4. Flash: This is a program that enables you to give your product a professional look. Flash is now installed on twice as many computers as any other video platform product. You can deploy a video platform over the Internet when Flash Player is available. As the web becomes more video-based, a solid understanding of Flash is essential and urgent. This program will enable you to create simple animations and keyframes. As you learn these skills, you’ll be empowered with the knowledge and skills to be able to create Flash movies and interactive web content and interactions.

5. Typography: This is the most important skill that determines whether you will be a good or great graphic designer. It is about skill type, clarity and appropriateness that must accompany the text. Your computer system must have a font management system. You need to know the difference between TrueType, PostScript and OpenType fonts. Be sure to get the Font Reference Guide and Resource Book. This will enhance your typography skills to an expert level.

6. Idea Generation: Any entrepreneur needs a source of ideas. However, it is essential in the world of design. Graphic designers are the highest paid and most in demand, not just because of their Flash abilities or Photoshop skills, but also because of their ability to deliver innovative ideas. As an idea generator you need a plan and method. You need to be around other innovative thinkers. Must read, read, read. This will help your creative side and allow your creative side to open up and flow. Remember these are idea generators that generate serious income. Make a plan and execute your plan.

7. Network Building: This is perhaps an essential skill that is often overlooked. Networking is especially essential when you are a designer working alone in their studio. Networking is difficult for some people. This network will be your support group when you need input, encouragement, and direction. Even if you think you’ll never need it, create a resource so you’ll be ready.

To build a strong network, it is a good idea to attend networking events. Attend events and seminars where you can meet and mingle with others with similar interests. Be sure to get the contract information. In this day and age, people are more willing to share their email address. Make sure to keep that contact information available for you to seek their professional help.

8. Business Skills: This is a very important skill. Some basic office skills are essential for graphic design artists. You don’t need to be an accounting genius, however you need to know business skills such as sales, marketing, tax policies and database management. The true heart of any business; Whether you’re starting your own graphic design company or you’re contracting out your work to clients, you need professional skills. Without professional skills, your graphic design talents will not be used to their fullest potential.

These are some of the skills needed to become a graphic design artist, reaping the benefits of positive cash flow. Some of these skills are specific to graphics and design capabilities and some are specific to the business side. We encourage you to take a good look at where you are on the skill level. Make a realistic assessment and create a plan to acquire the necessary skills.

The real key is to do something after reading this. Statistically most people, yes, even those who have paid well for valuable advice don’t take the next step. The next step is action. Simply put, plan and then act.

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